The Human Advantage – Laura Moniz de Aragão on why AI will make enterprise sales more human

Laura Moniz de Aragão on why AI is making the human side of enterprise selling more valuable.
The Hostage Negotiator’s Secret to Winning Deals – Tom Castley on the sales signals everyone ignores

Tom Castley on the sales methodology he built around a simple idea: that prospects’ questions reveal more truth than their answers.
Building a plan your board will believe – Shabri Lakhani on separating real bets from AI hype in your 2027 planning

Shabri Lakhani on why she refused to bake unproven AI productivity gains into her FY27 plan and the case for investing in enablement.
Scaling Revenue Teams & Rebuilding Sales Processes – Adam Kay’s Playbook for AI-era Sales

GoodFit CRO Adam Kay on why he stopped trying to clone himself as a sales leader and how AI is reshaping sales processes.
25 Years of Sales Leadership rewritten by AI – Jeremy Radcliffe on balancing human touch and automation in Sale

Jeremy Radcliffe shares insights from 25 years of leading Revenue teams and how AI is reshaping the CRO role.
Transitioning from CMO to CRO – Hannah Garner on stepping into the CRO seat & hiring in the AI era

Arctic Shores CRO Hannah Garner on the unplanned move from marketing into revenue leadership and why hiring for critical thinking matters more than ever.
The Coaching Relationship That Changed Everything – Alex Olley on building Go-To-Market rigour at Reachdesk

Reachdesk Co-Founder & CRO, Alex Olley, on the coaching relationship that rebuilt how he leads Revenue.
Repeatable Revenue and the ICP Trap: A Q&A with Harrison Rose

Harrison Rose scaled Paddle to $100M and unicorn status. Here’s what he learned about ICP, repeatability, and why AI is about to redraw the GTM org chart.
From Chaos to Predictability: Pete Crosby’s Honest Lessons on the One to Ten Million Journey

Pete Crosby unpacks the biggest mistakes founders make on the $1M to $10M journey.
Reshaping GTM in the AI Era – Harrison Rose on repeatable GTM and scaling beyond Founder-Led Sales

Harrison Rose shares his insights on why founder-led sales must become repeatable, bootstrapping vs VC, and AI’s next GTM shift.